Horizontal Scroll

It’s the new Real Life.

If you’re selling to scientists (or even better – if you’ve been one), you’ve almost certainly heard someone say the following:

“Who reads physical journals anymore?”

The funny thing is that one day people will stop saying that, because physical journals will likely cease to exist. That’s fine – chances are you don’t rely on print ads all that much anymore, but think about all the things you do rely on that are going digital.

Look at the numbers for conference attendance. As a whole, conferences are shrinking. Conversely, digital conferences are exploding. Those face-to-face opportunities you have? They won’t be around forever.

At the same time, numerous studies have shown that consumers are taking charge of their purchasing decisions, pushing back and decreasing their interactions with sales. If you can’t successfully educate, persuade, and engage with them on their terms, on the platforms of their choosing, using the medium that they want, your likelihood of winning is seriously diminished.

What’s the takeaway? Simple. Everything is digital now.

Your website must be both the hub and the keystone of your marketing. You must be engaging with the users where they’re looking (hint: they all look online). And you must understand and effectively use the digital tools that are available to you to more effectively deliver content, keep customers engaged, personalize, and a host of other things that are critical to stay on top of your competition.

Digital isn’t just digital anymore. It’s the new real life. So how good is your digital marketing game?

Hone it.

BioBM is extremely knowledgeable in the complex arena of digital marketing. I highly recommend their work – responsive and smart!

Image 1
Image 2

Our strategic marketing areas of expertise include :

Image 1
Image 3
Image 1
Image 3

LATEST INSIGHTS

Default Image
January 8, 2025

BioBM Launches Inventor Services

BioBM Consulting is pleased to announce the launch of its new “Inventor Services” division, offering commercialization services to life science inventors and others who wish to commercialize intellectual property with...

Default Image
January 8, 2025

BioBM Launches Inventor Services

BioBM Consulting is pleased to announce the launch of its new “Inventor Services” division, offering commercialization services to life science inventors and others who wish to commercialize intellectual property with...

Default Image
January 8, 2025

BioBM Launches Inventor Services

BioBM Consulting is pleased to announce the launch of its new “Inventor Services” division, offering commercialization services to life science inventors and others who wish to commercialize intellectual property with...

Default Image
January 8, 2025

BioBM Launches Inventor Services

BioBM Consulting is pleased to announce the launch of its new “Inventor Services” division, offering commercialization services to life science inventors and others who wish to commercialize intellectual property with...

Contact BioBM about

    info@biobm.com

    +1 313-312-4626

    © 2025 BioBM Consulting, Inc

    Previous Slide
    Next Slide

    Once upon a time, a great product could stand on its own. If you built it, they would find you. Unfortunately for many companies, that time is long gone. Scientists are facing more demands for their attention than ever, and a great company needs a great voice to help it rise above the crowd.
    BioBM provides that voice.
    BioBM is a full-service marketing agency working with innovative, growth-oriented life science companies to forge commercial success. By taking a holistic approach to marketing, we can help any company become a leader through demand-generating and brand-building marketing. If you’re not afraid to do things differently, we’ll provide you with the next generation of marketing strategies, which will not only elevate your products and services, but turn your marketing program into a strategic advantage.

    Services

    Strategic Marketing

    • Strategy Development
    • Market Research
    • Positioning
    • Campaign Development

    Digital Marketing

    • Website Design & Development
    • Search Marketing (SEO & SEM)
    • Social Media
    • Marketing Analytics

    Communications

    • Website Design & Development
    • Search Marketing (SEO & SEM)
    • Social Media
    • Marketing Analytics

    Solutions

    • Build Your Brand
    • Generate Demand
    • Launch a Product

    The Challenge of Reinventing a 65 Year Old Technology

    As an upstart in an old industry with entrenched incumbents, building trust and believability is critical. Having the first major redesign of rotary evaporator technology since they were first commercialized in 1957, Ecodyst had an uphill battle to get customers to ditch their brand loyalties and adopt their new technology. See how BioBM helped them overcome that challenge.

    Contact BioBM about Marketing

      info@biobm.com

      +1 313-312-4626

      © 2024 BioBM Consulting, Inc